About Marketing Insights

Data, insights, and recommended actions to sell more books.

Marketing Insights provides prioritized marketing opportunities and insights based on current consumer demand and engagement. We analyze 60+ data points daily to surface new opportunities for sales growth across your entire list.

Improved market visibility
The data that matters from key consumer channels

• See sales impact of retail and social media traffic
• Get Amazon product performance insights
• Monitor title pricing, discounts, and availability

Data-driven insights
Identify sales and marketing opportunities across your list

• Monitor title performance and identify opportunities
• Get prioritized marketing and sales recommendations
• Access detailed book marketing how-tos

Actionable marketing tactics
Prioritized action items updated daily

• Create strategies based on real consumer intelligence
• Optimize book discoverability and online sales
• Get health reports on your digital promotions

Full-catalog support
Consumer data and analysis across your list

• Search, filter, and sort to find opportunities and gaps
• Daily retail, web, and social data for all titles with an active Amazon product page
• Improved access and transparency to improve marketing and sales performance

Marketing Insights is powered by the data and analytics platform formerly known as OptiQly, which was acquired by Ingram Content Group in October 2017.  It is a paid add-on subscription service, available to Ingram Publisher Services distributed clients and launching to all publishers in early 2019.