Web & Social Activity

Marketing Insights monitors consumer interest, activity, and engagement across the web to understand potential demand and reach for your titles.

Reader activity
See how readers are actively engaging with your books within Goodreads.

• Number of members “currently reading”
• Number of members who “want to read” the book

Reader sentiment and satisfaction
Understand how readers are responding within Goodreads.

• Number of star ratings
• Number of written reviews
• Average star rating

Social sharing
Track social activity that can help drive online sales.

• Facebook engagement for the Amazon product page (life-to-date shares, likes, and comments)
• Twitter engagement for the Amazon product page (tweets and retweets within the last week)

The Web & Social Activity score is a composite rating of the potential demand and reach for a book across the web, relative to all books online.